Coral Screenshot

Coral Review

Coral have been one of the biggest bookies in the industry and have been around in one form or another since 1926. The company have been able to enjoy huge success from their offices firstly in Barking, London and now across the city in Stratford.

One of the best things about the Coral is just the fact that there is so much going on and they are constantly adding to what is already a massive bookmaker. The inclusion of features such as their Connect Card which links online and high street accounts, live streaming, a radio station and a plethora of promotions has been at the forefront of this success.

Welcome Offer: Bet £5, Get £20
18+. UK+IRE only. Min first bet £5 at odds 1/2 or more. Tote and Pool excluded. Must be placed within 14 days of account reg. £20 credited as 4 x £5 free bets. Not valid with Cash Out. Free bet valid for 4 days. Free bet stake not returned. T&Cs apply.
New customers only, terms and conditions apply, 18+,

How it Works

Claiming the welcome bonus is very similar to other free bet offers that you may have seen. To get it you first need to register an account and then make a deposit of at least £5 (or €5 if you’re in the Republic of Ireland). No bonus code is needed as it’s added automatically to eligible accounts.

Next place a real money bet of £5 at odds of 1/2 (1.5) or more and the bonus will be added to your account instantly, after which you’ll have 7 days to use it before it expires.

The free bet stake is not included in any returns, and must be used to place a sole £20 wager (ie: it can’t be split into smaller bets) on any sport – this can be as a single, multiple, forecast or combination bet, and there are no minimum odds.


There are actually very few restrictions that you need to be aware of when claiming this offer, all of which are relatively minor. But we wouldn’t be doing our job if we didn’t point them out:

  • Qualifying bet must be a £5 single or each way bet with odds of 1/2 or more.
  • The bet must be placed within 14 days of signing up.
  • Once credited, the free bet will be valid for 7 days and must be used in full in one go.
  • Eligible bet types for the free bet include singles, accumulators (doubles and higher), forecast & combination.
  • Excluded bets include TotePool, Football Jackpot and permutation bets such as a Lucky 15.
  • The stake is not returned with your winnings.

Our Verdict

This is a brilliant little offer and should appeal to a wide audience – including both casual low stake ‘now and again’ punters, as well as regular punters who like to have a flutter on almost anything.

The minimal deposit needed to get the bonus gets a big thumbs up from us, and whilst the stake isn’t returned with any winnings from the free bet, we think this is fair enough considering the fact that they’re putting up £20 to your £5. Plus SNR is (unfortunately) becoming the industry standard.

The welcome bonus also really does just scratch the surface of what’s on offer in terms of promotions at Coral, making having an account with them a must in our book.

About Coral

Coral are one of the biggest brands in the gambling industry. The company have been about since 1926, making them one of the oldest, but in 2005 they merged with Gala Group in a deal thought to be worth in excess of £2billion. This made them the third largest bookmaker in the world with a huge online presence and also keeping up with 1,800 licensed betting shops across the UK and Ireland.

In 2015 the company again grew substantially in a merger with Ladbrokes, a massive brand in their own right. The group as a whole now boast over 19,000 employees around the world.

Best features

The range of sports and markets on offer at Coral are pretty much second to none. In terms of horse racing, there are few bookies that get close to Coral, especially with their integration of live streaming with At The Races and the ability to view a bucket load of information on each horse.

The live streaming doesn’t just stop with horses though, and you will be able to access dozens of sports and betting markets from a variety of countries, all free to view for Coral punters. On top of all this you are going to be getting live scores, cash out betting, results, statistics, news, coral radio and a really good range of offers for both new and existing customers.

As Coral are still very much a high street bookmaker as well as an online bookmaker, they have brought in their Coral Connect card which is directly linked up to your Coral account. The Coral Connect Card means that you can use funds from your online card in any of the 1,800 Coral betting shops across the country, which we think is very cool!


You don’t get to be one of the worlds leading bookmaker by having a poor pricing structure, and Coral certainly don’t have that. It wont take too much time on an odds comparison site to really see the value of betting with Coral and just how much more money you could have from winning bets them using time and time again.

Ease of use

The recent re-design of the Coral site has improved the usability dramatically. Although, we will say that it’s not necessary the best in the business, but it’s tough to massively dislike it. The ability to hop between markets and sports is great and the ease in which you can see trending betting markets is also pretty cool. The betting app on the other hand is simply superb, so well worth checking out!

Maximum bet

Another company who have scrapped their maximum bet limit for a maximum payout limit, Coral are have of the biggest going. A limit of £1million per wager will apply to high profile sports, with this number reducing with slightly less popular sports.

They also offer a service where you can customise your bet, which essentially means if you want to bet large amounts that may offer larger payouts than stated, then they will address this on an account by account basis.

Customer support

  • Phone: Freephone on 0800 44 00 11
  • Live Chat: Via website
  • Email: Via contact form
  • Address: Suite 711, 1st Floor, Europort, Europort Road, Gibraltar GX11 1AA

Other Products


Coral Casino ScreenshotThe casino at Coral has actually only been about since 2012, which is a surprisingly short time frame for a bookmaker of their stature. But, they are now able to offer a really strong casino to accompany their sports book, offering up over 300 games, including table games, video slots, video poker, live casino and lotto games.

They are able to tap into some of the biggest game developers as well, including PlayTech, NetEnt, Ash Gaming and Cryptologic. This allows them to provide some of the strongest games in the industry, key to the success of any brand.


Coral Poker ScreenshotThe poker room has a long-time partnership with iPoker, who are still one of the biggest networks in the industry at the minute. The poker room benefits from a good range of players as well, and we found that even in off-peak times, games were still good.

What really stood out is that Coral actually put on a lot of tournaments that are specifically for their users. What we mean by this is that when you play on iPoker you can be on any one of dozens of different sites, but all playing the same games. What Coral have done is offer private events, only for people using the Coral poker client. It’s also worth noting that tournaments and a huge range of mixed games are also on offer.

Coral Company Info

Where are Coral Based?

Coral are still one of the few companies that are still officially registered in the UK, where the company was founded. Their head office is in Stratford, London and they also have offices in Nottingham. If you were to pick up the phone today and give them a ring, it is likely that you would be directed here.

Whilst we have stated their address above to be in that of Gibraltar, this is where the company are based for licensing purposes, just in case you were wondering.

When were They Founded?

The company was founded in 1926 by a man called Joe Coral. It was coral who was one of the first to really invest any significant time or resources into bookmaking at speedway meetings, where he and his friend Tom Bradbury-Pratt opened a credit file in West Ham, London.

The lift of the ban on high street bookmakers in 1961 was a pivotal time for most bookies, but none more so than Coral. He was one of the first to open a string of high street stores.

As the success of the company grew, he later started acquiring bookmakers to add to the growing empire, with one of the first being that of Mark Lane, in 1971. Just 4 years later the company changed their name to Coral Leisure Group in an attempt to crack other markets such as casino, holiday camps and hotels.

Over the next couple of decades, the brand changed hands a number of times, as highlighted below:

  • 1981, acquired by Bass PLC and run under Bass Leisure
  • 1997, Ladbrokes failed in an attempt to buy Coral, being pulled by the UK Monopolies and Mergers Commission
  • Bought by Morgan Grenfell Private Equity in 1999
  • Eurobet was added later in 1999, changing the name to Coral Eurobet
  • 2005, Coral merged with the Gala Group in a deal reportedly worth £2.15billion
  • 2015, Merger with Ladbrokes making them largest bookmaker in the world with a new name of Ladbrokes Coral PLC
  • 2017, GVC agree to buy Ladbrokes Coral for £4billion

What are their Main Markets?

Coral are best known for their work within the UK. They’ve always been British focused, and whilst they are very much a multi-national brand, the majority of their player base is from within the UK. It’s worth noting however, that they have a strong Scandinavian following as well, mainly thanks to merger with Eurobet in 1999 and their presence within the sports betting industry there.

Do they Run High Street Betting Shops?

Yes. In fact, Coral are one of few companies that are currently still successfully running high street betting shops, with over 1,800 still on the go. In fact, as part of the deal to merge with Ladbrokes, there were forced to sell over 300 of them to Betfred, to stay in line with Competitions and Markers Authority. As a group (Ladbrokes Coral), they have over 4,000 betting shops worldwide.

Coral High Street Betting Shop

Do they Sponsor Anything?

The Ladbrokes Coral group have a huge number of sponsorship deals between them. One of their highest profile was that of official betting partner of the FA, a deal which eventually ended in 2017.

They do sponsor countless horse races across the UK and Ireland, include the Coral Hurdle at Ascot, the Coral Cup at Cheltenham, the Coral Sprint at York and the Coral Eclipse at Sandown. Outside if this, they also sponsor the Snooker Shootout tournament and the UK Open darts.